Finden Marketing supports the Apostle Islands Inline Marathon by leading its branding, marketing strategy, and promotional efforts, helping drive registrations and build awareness for the race across the region.
Advertising
Race Materials
Advertising | Race Materials
Finden Marketing supports the Apostle Islands Inline Marathon by leading its branding, marketing strategy, and promotional efforts, helping drive registrations and build awareness for the race across the region.
To stand out in a crowded endurance event landscape while also attracting skaters to a more remote destination like Apostle Islands. This event relies heavily on strong storytelling, regional outreach, and clear communication of the experience to drive registrations. There is also the added challenge of educating newer audiences about inline racing.
The result was a major step forward, with registrations increasing by over 100 percent and a noticeable jump in overall awareness. What started as a focused effort to improve visibility turned into real momentum, bringing in a broader mix of skaters and setting a stronger foundation for future growth.
