From Instagram Ads to a SuperBowl Commercial, How This Soap Brand Grew to Unforeseeable Heights Using New School Advertising

Dr. Squatch, an organic soap company based out of California, has made its way into the bright lights. Founded in 2015, Squatch has seen miraculous growth going from a small brand to one with over 310,000 followers on Instagram alone. A brand founded to “fight big soap” has become a commercial lover’s best friend due […]
This Meat Stick Brand Became an Internet Sensation

Slim Jim. The snack industry meat stick has morphed into a cult-like following and created an internet phenomenon brands wish they could do. For roughly two years, they grew their social following on Instagram from 5,000 to 1,200,000 without spending a single cent on paid promotions. Not only did they grow organically, but they created […]